I remember attending Toronto Comicon shortly after the release of “Captain Marvel” and seeing a five-year-old girl who’d come in a handmade Captain Marvel outfit with her hair moussed up – and I totally got the need for this book, for this hero. Someone who looks like her, and acts like her. So, in a way, “Captain Marvel” helped pave the road to the expanded role of female leads. “Ms. Marvel,” “Black Widow,” “Elektra,” “She-Hulk,” the all-female “X-Men” book — female heroes anchoring their own series have never been as prevalent in the Marvel Universe, and there’s more to come. There’s a thirst out there for strong female characters, and it’s not just female readers who crave them. Marvel readers want a good story, that’s all.
— Axel Alonso, Axel-In-Charge 3/14/14