Contrast that with an American comic books store experience for a new reader. First challenge—find the store. Now say you just saw the Avengers movie and you think you might want to find something about Black Widow. Where do you even start? If you don’t have a friendly clerk, you’re going to get overwhelmed and leave. If there’s no BLACK WIDOW #1 on the shelf, you literally do not know what to do. New comics readers have to have a guide. Compared to getting into traditional American comics, it’s easier for a new reader to learn to read backwards! Think about that.
Kelly Sue DeConnick
(and addendum by FYBW, who has been saying just this for a while: if the Black Widow #1 you offer is titled something obscure like Avengers Prelude: Black Widow Strikes #1 and also isn’t particularly well-made and has all its fight scenes done in underwear, then maybe, on the off chance our unicorn new reader does find this book, all it does is convince this unicorn new reader that comics are not meant for her, and she will not be likely to come back)